Situation
The client needed assistance recruiting patients for a phase I/II trial in a disease area with many other simultaneously ongoing clinical trials. In addition to the typical local site recruitment strategies, the client wants to investigate other ways of sharing clinical trial information with the potential patient community and the public.
The client needed assistance recruiting patients for a phase I/II trial in a disease area with many other simultaneously ongoing clinical trials. In addition to the typical local site recruitment strategies, the client wants to investigate other ways of sharing clinical trial information with the potential patient community and the public.
Our Solution
Co-creating a Patient Landing Page with patients that includes online pre-screening and patient concierge service
Simultaneously launching a landing page for relevant physicians
Designing information materials with patient input for referring physicians to share with their patients
Approval of all materials by Ethical Committees
Joint dissemination of trial information through patient groups, social media influencers
Support further contact with highly targeted social media advertising
