CASE STUDY

Enhancing Clinical Trial Recruitment

The client needed assistance recruiting patients for a phase I/II trial in a disease area with many other simultaneously ongoing clinical trials.
admedicum

Original version

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Situation

The client needed assistance recruiting patients for a phase I/II trial in a disease area with many other simultaneously ongoing clinical trials. In addition to the typical local site recruitment strategies, the client wants to investigate other ways of sharing clinical trial information with the potential patient community and the public.

The client needed assistance recruiting patients for a phase I/II trial in a disease area with many other simultaneously ongoing clinical trials. In addition to the typical local site recruitment strategies, the client wants to investigate other ways of sharing clinical trial information with the potential patient community and the public.

Our Solution

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Co-creating a Patient Landing Page with patients that includes online pre-screening and patient concierge service

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Simultaneously launching a landing page for relevant physicians

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Designing information materials with patient input for referring physicians to share with their patients

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Approval of all materials by Ethical Committees

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Joint dissemination of trial information through patient groups, social media influencers

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Support further contact with highly targeted social media advertising

Results

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Result: Significantly higher number of patients screened faster through direct involvement
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