PATIENT ENGAGEMENT

admedicum: Experts For Patient Engagement In Healthcare

Patient Driven Solutions

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What is Patient Engagement?

Patient Engagement is the process of building the capacity of patients and the organizations that serve them, families, caregivers, as well as health care providers, to facilitate and support the active involvement of patients in their own care, to enhance safety, quality, and people-centeredness of health care service delivery.

Source:
Technical Series on Safer Primary Care. Geneva: World Health Organization; 2016.

OUR APPROACH

Our Unique Approach to Patient Engagement in Healthcare

At admedicum, all partners bring extensive experience from the pharmaceutical and biotech industries, patient organizations, or both.

  • ^We have established robust collaboration frameworks, engaging with independent patient engagement consultants and specialist groups across the EU and US to enhance our expertise and outreach.
  • ^Our enduring connections with a wide array of patient groups, key European associations, and Key Opinion Leaders (KOLs) underline our commitment to building meaningful relationships within the healthcare community.
  • ^Our nuanced understanding of patient interactions underpins our credibility and trustworthiness, supported by strong credentials and a history of reliable engagement.
  • ^We possess a comprehensive grasp of the European regulatory landscape and Health Technology Assessment (HTA) criteria concerning Patient-Reported Outcome (PRO) data, Quality of Life assessments, and Real-World Evidence, positioning us to navigate these complex areas with finesse.
  • ^With strategically located offices in Cologne, Paris, Amsterdam, and Barcelona, our presence is not just pan-European but deeply ingrained in the local, national, and EU healthcare ecosystems.

Our journey in patient engagement is not just about strategies and outcomes; it's about forging paths that connect patients' voices with the heart of healthcare innovation and policy-making.

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PATIENT ENGAGEMENT

Customized Patient Engagement Solutions

 

The following concepts are presented as examples to inspire our collaborative journey. For a tailored approach that precisely addresses your unique challenges and goals, we invite you to initiate a dialogue with us.

Our commitment is to craft patient engagement strategies and services meticulously aligned with your specific objectives, ensuring value-driven outcomes that respect and prioritize patient dignity at every step.

Engage with us to begin crafting a patient-centric strategy that reflects your vision and our shared commitment to impactful healthcare solutions. Our bespoke patient engagement offerings are designed with precision, efficiency, and a deep respect for the principles that honor patients’ voices and experiences.

 

    Patient Engagement Roadmap Workshops

    Guiding clients through the strategic creation of patient engagement roadmaps, our workshops delve into identifying the most effective strategies tailored to each client’s unique context.

    Facilitated by our experts, these sessions culminate in a comprehensive action plan, meticulously detailed and prioritized.

    This plan encompasses patient engagement metrics, balancing impact against the intricacies of execution, timelines, resources, and associated costs, ensuring a path forward that is both impactful and aligned with your organizational goals.

    Read PE Roadmap Workshop case study

    Patient Engagement in Clinical Trials

    Our approach to patient recruitment transcends traditional methods, offering customized strategies that align with your specific requirements. We leverage digital innovation to streamline the recruitment process, guiding potential participants through an intelligently designed online system. This system includes a specialized landing page that not only educates but also pre-screens individuals, efficiently directing suitable candidates to clinical trial sites for further engagement and enrollment details. Learn more

    Understanding the ecosystem of your trial’s target demographic is crucial. Our comprehensive patient landscape mapping service employs a blend of qualitative interviews, targeted social media exploration, and in-depth analysis of disease-specific patient organizations.

    Read the mapping case study

    Patient Pathways research

    Unveiling Patient Insights and Unmet Needs

    Our Patient Pathways Research service is designed to provide a deep dive into the experiences and challenges faced by patients within the healthcare system.

    By developing tailored interview guides, conducting comprehensive qualitative interviews, and compiling insightful reports, we uncover the intricacies of patient journeys.

    This process not only highlights the existing pathways but also identifies the gaps and unmet needs in patient care, offering invaluable insights for our clients. Through this meticulous research, we aim to empower healthcare stakeholders with the knowledge to enhance patient experiences and outcomes effectively.

    Co-creating Real World Evidence (RWE) Ideas through Multi-Stakeholder Engagement

    In the pursuit of meaningful and actionable real-world evidence (RWE), admedicum orchestrates multi-stakeholder co-creation sessions that serve as a fertile ground for generating innovative RWE ideas.

    These sessions, meticulously led and moderated by our seasoned experts, unite a diverse array of voices, including KOLs, allied health professionals, and patient experts. Together, we challenge the status quo, identify gaps in existing data, and brainstorm opportunities for new clinical and health economic evidence.

    This collaborative approach not only enriches the spectrum of RWE ideas but also ensures that the derived insights are deeply rooted in the real-world context, reflecting the true patient experience and outcomes.

    The outcome of these sessions is a robust collection of RWE ideas that are primed for internal decision-making. 

    Read the case study

    Clinical Trial Design and Recruitment Strategy

    By incorporating patient insights from the outset, our approach ensures the trial is attuned to participant needs, enhancing engagement and efficiency.

    Key steps include:

    • Engaging patient representatives early to ensure the trial design meets real patient needs.
    • Co-creating recruitment materials and a dedicated landing page for effective pre-screening and participant direction to trial sites.
    • Conducting joint sessions with clients to refine strategies based on patient feedback, ensuring alignment across all stakeholder groups.

    The result is a streamlined, patient-centric trial process that optimizes resource allocation, maintains schedule integrity, and improves participant satisfaction. 

    Read the case study

    Patient Advisory Boards

    admedicum specializes in creating, organizing, and moderating Patient Advisory Boards at both national and international levels. These boards bring together top patient experts to provide invaluable insights into the client’s product development plans. A primary focus of these discussions often includes conducting patient relevance reviews to gather HTA-relevant feedback, serving as a crucial element for internal decision-making.

    Through these boards, clients gain a deeper understanding of patient perspectives, helping to refine strategies and enhance product development outcomes. The collaborative nature of these sessions ensures that recommendations are not only insightful but also actionable, directly contributing to the optimization of healthcare solutions from a patient-centric viewpoint.

    Read the case study

    Patient Support Programs

    Our Patient Support Programs (PSPs) are meticulously co-created, focusing on delivering tangible benefits to patients and their families while fulfilling our clients’ objectives. By collaborating with top patient experts nationally and internationally, we ensure these programs are patient-oriented, addressing the real needs and preferences of those they aim to serve.

    Key topics often explored in PSPs include conducting patient-relevance reviews of our clients’ development plans. This approach optimizes the collection of HTA-relevant feedback, serving as a critical foundation for informed internal decision-making. Through these initiatives, we aim to bridge the gap between patient needs and healthcare solutions, ensuring a mutually beneficial outcome for all stakeholders involved.

    Market research, Medical writing support, and the creation of Whitepapers

    Whatever your needs, admedicum provides patient engagement business intelligence, reporting, and leading the writing of scientific publications aimed at making a positive impact for patients.

    Read an example of a Whitepaper  that we co-wrote with SMA Europe and leading SMA experts.

    Read the case study

    THE TEAM

    Meet the Patient Engagement Specialists

    Dr. Andreas L.G. Reimann

    Managing Partner & Co-Founder

    Philipp von Gallwitz

    Managing Partner & Co-Founder

    Dr. Roger Legtenberg

    Senior Partner & Co-Owner

    Ulrike Nowak

    Director Patient Engagement and Head of Operations

    Christian Hoenig

    Director Patient Engagement

    Dr. Meike Neukirchen

    International Patient Engagement Manager

    Robert Pleticha

    International Senior Patient Engagement Manager & Head of admedicum Spain

    Dr. Vera Vennedey

    International Patient Engagement Manager

    Rainer Herzog

    Digital Innovation Lead

    Dr. Andreas L.G. Reimann

    Managing Partner & Co-Founder

    Philipp von Gallwitz

    Managing Partner & Co-Founder

    Dr. Roger Legtenberg

    Senior Partner & Co-Owner

    Ulrike Nowak

    Director Patient Engagement and Head of Operations

    Christian Hoenig

    Director Patient Engagement

    Dr. Meike Neukirchen

    International Patient Engagement Manager

    Robert Pleticha

    International Senior Patient Engagement Manager & Head of admedicum Spain

    Dr. Vera Vennedey

    International Patient Engagement Manager

    Rainer Herzog

    Digital Innovation Lead

    WHERE WE FIT IN

    Added value for patients and companies

    Click on the arrows to expand each section for more information

    Understanding patient's needs
    • Patients as the 3rd component of TRIPLE-P market assessment next to payers and physicians: Interviews with patients and relatives, patient representatives and patient-influencers/disease champions (payers and physicians with renowned partners)
    • Social media analyses
    • Description of patient journeys based on patient- expertise
    • Surveys (offline, online) on the unmet patient need for developing added-value services
    • Focus groups to improve communication approaches: Interviews with patients or relatives to deepen understanding of patient-trail, touchpoints, and pain points
    • Mystery calls to patient-hotlines to assess information quality
    • Social media analyses
    • Description of patient journeys based on patient-expertise

     

    Patient-focused products and services
    • Expert interviews and advice on Target Product Profiles
    • Usability testing of medical products and services
    • Patient-access preparation and management
    • Patient-focused critique of HTA-dossiers
    • Publication-management of patient-relevant clinical or public-health research
    • Supporting patient-oriented development of selected innovative digital solutions
    • Conceptual design and implementation of patient-registries
    • Compliant strategic communication
    • Co-creation and implementation of added-value services
    • Disease-specific targeted patient information
    • Creating and implementing patient-industry dialogue fora and communication platforms (e.g. patient-advisory boards)
    • Catalyzing the conceptual design and the development of Patient-Reported Outcomes
    • Patient involvement in clinical trials (design, recruitment, reporting)
    • Added-value services / patient support programs
    • Beyond-the-pill offerings
    • Conceptual design and implementation of patient-registries
    • Conceptual design and implementation of innovative care-concepts

     

    Managing Patient Engagement
    • Engagement planning for understanding the patient journey
    • Patient stakeholder mapping
    • Patient-expert interviews
    • Systematic stakeholder-communication
    • Internal organization of patient-affairs function
    • Facilitating engagement with patient organizations and patient influencers/disease champions
    • Compliant, effective and transparent strategic communication
    • Co-creation and implementation of added-value services
    • Disease-specific targeted patient information
    • Creating and implementing patient-industry dialogue fora and communication platforms (e.g. patient-advisory boards)
    • Creating concepts and creating content for patient directed websites
    • Stakeholder mapping for improving patient-access
    • Facilitating engagement with patient organizations and patient influencers/disease champions

     

    Research / Asset Evaluation Development and Market Access

    Commercialization

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